Sales Management That Works: How to Sell in a World That...

Main
Business & Economics
Sales Management That Works: How to...

Sales Management That Works: How to Sell in a World That Never Stops Changing

Name: Sales Management That Works: How to Sell in a World That Never Stops Changing
ISBN: 9781633698772

Frank V. Cespedes

0 / 5.0

1 comment

How much do you like this book?

What’s the quality of the file?

Download the book for quality assessment

What’s the quality of the downloaded files?

In this smart, practical, and research-based guide, Harvard Business School professor Frank Cespedes offers essential sales strategies for a world that never stops changing.
The rise of e-commerce. Big data. AI. Given these trends (and many others), there's no doubt that sales is changing. But much of the current conventional wisdom is misleading and not supported by empirical data.
If you as a manager fail to separate fact from hype, you will make decisions based on faulty assumptions and, in a competitive market, eventually fall behind those with a keener grasp of the current selling environment.

Categories:

Business & Economics

Year:

2021

Publisher:

Harvard Business Press

Language:

english

ISBN 10:

1633698777

ISBN 13:

9781633698772